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Aurum AI LabsAurum AI Labs

University partnerships

AI and marketing expertise for universities.

Review programme pages and public social posts, prepare content, and plan admissions follow-up and reporting around your existing systems.

Your team sets the strategy and approves actions.

Your university’s inputs
Programme pages
Your existing tools
Your admissions team
+
People + AIReview inputs and prepare drafts
Draft for your team to reviewProgramme content or an enquiry reply

Waiting for your approval

University use cases

What we can help with

Choose a task your marketing or admissions team needs help with. We’ll agree what to do before work starts.

1

Programme pages

Answer applicants’ questions

Review whether programme pages explain fees, eligibility and outcomes, and how those pages appear in search and AI answers.

Review of your public programme pages

What the work involves

We review a programme URL and identify changes to its content and search visibility. Your team receives a prioritised fix list. Search rankings and AI citations are measured outcomes; they are not guaranteed.

For Digital & programme marketing

2

Campus content

Use the same facts across every channel

Plan and create content for students, parents and counsellors using the programme information your institution approves.

Content planning and creation

What the work involves

Review programme messaging across faculties and campuses. Agree the audience, brief and supporting facts before creating content. Your team approves content before it is used.

For Marketing & communications

3

Admissions follow-up

Prepare replies and assign follow-ups

Define how enquiries are routed, replies are drafted and follow-ups are assigned during your admissions rounds.

Admissions workflow built on request

What the work involves

Choose a programme or intake, then agree the enquiry stages, owners and approval rules. CRM and student-system connections are agreed before the work begins. Work with applicant data runs in your cloud, on your keys.

For Admissions & counselling

4

Admissions reporting

Track applications through each stage

Review enquiry, application, offer and enrolment records to see where applicants need a follow-up.

Reporting connections agreed with your IT team

What the work involves

Agree the admissions stages, baseline and measures before connecting data. Reports are planned around your existing systems and intake calendar. Review response time, applications and enrolments using the data available.

For Admissions, marketing & IT

5

Social sentiment monitoring

Spot recurring questions and concerns

Review public posts and comments to spot recurring questions and concerns. Flag potential issues for your team to review.

Public social review built on request

What the work involves

Agree the public sources, topics and review frequency before work begins. Your team reviews the findings and decides how to respond.

For Marketing & communications

How we work

Systems, data
and approvals

Work with your existing systems

We agree connections to your CRM and student systems before work starts.

Applicant data stays in your cloud

We can review public pages on our side. Work with applicant or student data runs in your cloud, on your keys.

Your team approves actions

Programme claims need supporting evidence. Your team reviews messages for students, parents and counsellors before they are used.

Getting started

Choose a task to try

Start with a public programme page or a marketing task. Admissions and reporting workflows are built on request, after we agree what you need.

  1. 01

    Assess the task

    Use the free assessment to identify where AI could help your team.

  2. 02

    Agree the review

    Choose the pages, content or visibility questions to review. Agree the work and terms.

  3. 03

    Plan any new admissions work

    Agree the owners, data access, approval rules and success measures before a build starts.

For Indian universities: align the work to your counselling and admissions rounds, and review claims against the evidence your institution approves.

Contact Yogesh

Tell us what is taking up your team’s time.

Discuss your university’s requirements with Yogesh Kothari,
Founder, Aurum AI Labs.

Find your use case

Free assessment · 10–15 mins

Set up a meeting with Yogesh